WyzGuys Tech Talk

The stats don’t lie: eCommerce companies using AI are leaving the rest behind. Studies have revealed that the adoption of AI increases conversion rates by 35 percent and allows average order value to rise by 15 percent. Even more impressive: 80% of retail leaders believe AI gives competitive advantages that can’t be dismissed.  Today’s most advanced AI options for eCommerce aren’t fiction – they’re active now. Dynamic pricing adds 10-15% in profit while, in the meantime, 70% of customer queries are handled by AI chatbots. These effective solutions work today.

In this blog post, we cut through the hype to reveal:

• What exactly are top performers doing with AI?

• Specific tools delivering immediate ROI

• Practical tactics to take on this week.

There isn’t a question of whether to adopt AI; instead, the question is, which of these high-impact applications do you deploy first? We plan to discuss how to become the smartest in employing AI to become your secret growth weapon.

What Is Generative AI in eCommerce?

Generative AI can be thought of as a clever assistant. It cleverly makes new things using tech. They could be like images, text or even product concepts. It learns from what is already there. In eCommerce, it is similar to having a buddy who is capable of writing adverts. Or create awesome things just for you. Even works out what consumers will adore next. This technology makes online shopping better each day.

Why Does Generative AI Matter?

What makes you interested in generative AI? Because it’s a big deal! It makes the shopping experience exceptional for everyone. It provides stores with new ideas. This virtually saves time as it carries out annoyances quickly. And it stays a head up with other stores. Using generative AI, your business is in a position for growth. It’s not just some tech gadget—it’s a must-have.

7 Ways to Use Generative AI in eCommerce

Now, let’s see how magic happens using generative AI. The following are seven very simple ways, to utilize it. Each is designed to help you win at online selling.

Create Ads That Pop.

Making ads can feel tough. Creating videos is a long and expensive process. Generative AI makes the whole process simple and fast. Tools like Minta act as a pro team. They create tremendous ads quickly. No need to spend a lot. They do fit into your style perfectly. New ads are made by them all the time. Your shoppers stay excited. Plus, you save cash for other enjoyable things.

For instance, Minta can produce videos from your product pics. It fits your brand’s vibe. It’s loved by shoppers, and finally sales rise. Easy, right?

Write Product Descriptions That Sell

Words are super important online. Descriptions are good as they can turn the lookers into the buyers. Nearly 90% of people say that content is important. But writing tons of descriptions? That’s hard! Hiring writers costs too much. Luckily, that is where generative AI comes in to save the day. He’s a writer who never sleeps.

Custom descriptions are done with tools such as Instant. What they do is tell you why a product is great. Not just what it is. Also, generative AI can create emails or posts. It makes exciting and keeps things fresh. They read, they smile, they buy.

Boost Confidence with Virtual Try-Ons

Imagine someone who loved a dress online. However, will it suit them? It allows them to try it virtually using Generative AI. No dressing room needed! It shows products on people using smart tricks. For instance, just as with dresses, glasses, or even furniture in a room. Shoppers feel sure about buying. Returns go down, too.

For example, IKEA’s Kreativ tool functions perfectly in this case, allowing customers to view how furniture would work in their real living spaces. However, similar AI-powered Solutions such as Auglio provide virtual try-ons for clothing. The great thing about these experiences is that they not only delight customers but also increase conversion rates and decrease returns.

Help Shoppers Anytime with Chatbots

Customer help is a big job. Keeping people happy takes time. And so, generative AI enables the use of chatbots to fix this. They’re like store staff online. Always be ready to answer questions. Day or night, they’re there. Approximately 90% of questions are answered quickly. Most people don’t even mind waiting, they prefer this.

For instance, smart retailers like Nordstrom make use of AI chatbots to facilitate the review process. Customers can do it in just a few taps. These bots collect reviews, but what these bots also do is they intelligently recommend complementary products in a conversation. All of this results in a smooth experience, which leads to higher average order values without losing its customers.

Keep Your Supply Chain Smart

Inventory control is no longer guesswork because of generative AI. It predicts supply chain disruptions in real time by analyzing weather patterns and global news. Think of monitoring for shipping delays well in advance before an approaching storm.

The AI also perfectly predicts demand to assist you with:

• Maintaining optimal stock levels
• Avoiding overordering and dead stock
• Reducing storage costs
• Preventing stockouts.

This technology is already used by major retailers to optimize supply chains. This isn’t magic, it’s smarter inventory management with AI.

Set Prices Just Right

Pricing is a thin line between things; if you charge too much, you’ll lose customers; if you charge too little, you’ll lose profits. This is where generative AI comes in to solve this by constantly scanning marketing trends, competitors’ prices and demand signals and adjusting prices in real time.

This is not theoretical; it works:

• Airlines dynamically change ticket prices.
• Uber adjusts prices according to demand.
• Now, eCommerce stores can do the same.

The result? Maximum conversions at optimal profit margins. You focus on the boosted revenue while AI manages the calculations.

Find Products with a Snap

Today’s shoppers search with images, so forget typing. Using AI technology, visual search enables customers to snapshot any item (say a vase), and similar products are found instantly. The technology analyzes colors, shapes and patterns to find perfect matches in a split second (just like the popular Pinterest feature)

For stores, this means:

• Faster product discovery
• Higher conversion rates
• More returning customers

Not only does it serve for convenience, but it’s revolutionizing the way people shop online.

Why These Ideas Work

The best of generative AI is shown in these seven ways. Also it makes jobs easier and faster. It provides shoppers with a personal touch they love. They are new and fresh ideas that differentiate your store. And you beat the competition. It’s a win for everyone.

For instance, the ads become cheaper and better. Descriptions hook more buyers. Try-ons cut returns. Chatbots save time. Supply chains stay smooth. Prices hit the mark. Visual Searching feels like magic. Now, they can grow your business together.

A Little Reminder:

Although generative AI is strong, it is stronger with human oversight. Always review AI-generated content for:

• Accuracy,
• Brand alignment,
• Strategic fit.

The winning formula? Speed and scale are left to AI and judgment and creativity to you. High quality and authentic, this partnership delivers results every time.

Let’s Wrap It Up

There’s no doubt that the eCommerce world is changing at a rapid pace. However, the technologies with the biggest buzz are generative AI. Experts predict massive growth by 2034. Shoppers crave personalized, seamless experiences. Many stores fall short. But yours doesn’t have to. Generate shopping to make it exciting. Marketing to pricing — it’s your competitive edge.

Start small if you prefer. Test out AI ads or automated product descriptions. See results quickly. Your store can be the one that keeps people coming back. Generative AI is a powerful force, as it provides more conversions, satisfied shoppers, and a booming business. Eager to take advantage of AI potential for your online venture? Avail the AI consulting services today to dominate online sales.  

So, what do you think? Ready to embrace generative AI? Exciting times are ahead on your eCommerce journey. Let’s make it happen!

Author Name:- Harikrishna Kundariya
Biography:- Harikrishna Kundariya, is a marketer, developer, IoT, Cloud & AWS savvy, co-founder, and Director of eSparkBiz, a Software Development Company. His 14+ years of experience enables him to provide digital solutions to new start-ups based on IoT and SaaS applications.